SONNET 2 Promotion Campaign

Company: MED-EL

The new processor was launched under the slogan “Made for you”. The campaign shows that the processor adapts to the user and to their circumstances in every day life. Together with the campaign a processor configurator was created, through an interactive survey the user is told which SONNET 2 fits best to them.

This concept was done and developed with the Marketing Team in MED-EL Headquarters, Innsbruck